Rosie Assoulin’s new Target collection extends the designer’s joyful visual language beyond clothing and into the home. Saturated colours, oversized stripes, gingham and playful proportions appear across dresses, accessories, tableware and textiles, with most pieces priced below $50. The collaboration treats personal style as a complete environment rather than something confined to the wardrobe. It also joins a wider return to confident, intelligent maximalism after years of carefully restrained neutrals. Colour is becoming expressive again, and the boundaries between fashion, interiors and lifestyle are increasingly fluid.